Get Ranked On Google With SEOSearch Engine Optimization is critical for your online presence.
What is SEO and how does it work?
Search Engine Optimization, more commonly known as SEO is a technique used in order to rank websites on search engines (most notably Google) as high as possible for certain “keywords”. For example, if you’re in the plumbing business in Montreal, you’d probably like to rank for the search term or keyword “plumbing service Montreal”. It would then be our job at Rocket Web Agency to achieve the highest possible search engine ranking for that term.
How is this high ranking achieved? Well, it’s kind of complicated, which is why we’re here to take care of your SEO needs. In a nutshell, a good SEO rating is determined by a number factors. These factors include, but are not limited to the following:
- Site Speed and Performance: The speed at which your website loads can greatly affect your SEO performance. Clean code and condensed picture sizes can help optimize your page speed.
- Accurate Meta Tags: Meta tags are little HTML tags that allow search engines to discover what kind of information there is on a particular website so that it can “crawl” (i.e investigate) the contents of the website. Without properly descriptive meta tags, it would be very hard for Google or other search engines to discover what’s going on on your web pages.
- High Quality Content: This is by far the most important aspect of Search Engine Optimization in 2017. Many years ago, websites would receive high rankings on search engines by bombarding their content with the particular keyword they wanted to rank for. This resulted in a lot of low-quality content being placed at the top of search engine results. Thankfully, algorithms have become a lot smarter throughout the years and this is no longer the case. In fact, it has become quite the opposite. Today, the best way to achieve a high ranking in search engine results is the consistent delivery of quality content throughout your website. Blog posts are a great way to deliver such quality content on a regular basis.